Your Perfect Assignment is Just a Click Away

Starting at $8.00 per Page

100% Original, Plagiarism Free, Customized to Your instructions!

glass
pen
clip
papers
heaphones

Describe the challenges that Michelle encountered when trying to establish a customer connection with student researchers at an academic biotechnology laboratory

Describe the challenges that Michelle encountered when trying to establish a customer connection with student researchers at an academic biotechnology laboratory

Describe the challenges that Michelle encountered when trying to establish a customer connection with student researchers at an academic biotechnology laboratory

Please read the case presented attached and answer the following questions in 2-word pages.

1.Describe the challenges that Michelle encountered when trying to establish a customer connection with student researchers at an academic biotechnology laboratory. Are these challenges unique to the story presented in this case study? Think about what other areas and industries might have similar difficulties and situations.

2.Outline Bill’s creative idea for targeting both the academic market and establishing a connection with an international contact. Do you think Bill has a sound plan? What are some other possible approaches he could take?

3.When attempting to market the new benchtop machine, Michelle tried a number of strategies to get through to the student researchers, all of which proved to be unsuccessful. Taking each of those strategies into consideration, how could you improve them and make them more successful? What seem to be the main sources of Michelle’s failure?

4.Create a plan of attack for Michelle to establish a connection on her way to a successful contract with an academic laboratory. Please be as detailed as possible.

5.Bill hired Michelle because of her experience dealing with international negotiations. He is intending to use her knowledge and background to his advantage in establishing a lead in Japan via Professor Saito. Given information provided in the case study as well as additional research into the subject matter based on your own reading, explain how American businessmen might differ from their Japanese counterparts in terms of communication and negotiation.

6.Assemble a detailed plan for how both Bill and Michelle might utilize their knowledge of culture and sales tactics to successfully communicate with Professor Saito in hopes of pursuing an international expansion for WestGene.

7.Explore the role of gender in using female sales representatives in an academic laboratory setting. How does it compare to a commercial setting? What cultural implications might this choice have in the United States versus Japan?


"Place your order now for a similar assignment and have exceptional work written by our team of experts, guaranteeing you A results."

Order Solution Now

Our Service Charter


1. Professional & Expert Writers: Eminence Papers only hires the best. Our writers are specially selected and recruited, after which they undergo further training to perfect their skills for specialization purposes. Moreover, our writers are holders of masters and Ph.D. degrees. They have impressive academic records, besides being native English speakers.

2. Top Quality Papers: Our customers are always guaranteed of papers that exceed their expectations. All our writers have +5 years of experience. This implies that all papers are written by individuals who are experts in their fields. In addition, the quality team reviews all the papers before sending them to the customers.

3. Plagiarism-Free Papers: All papers provided by Eminence Papers are written from scratch. Appropriate referencing and citation of key information are followed. Plagiarism checkers are used by the Quality assurance team and our editors just to double-check that there are no instances of plagiarism.

4. Timely Delivery: Time wasted is equivalent to a failed dedication and commitment. Eminence Papers are known for the timely delivery of any pending customer orders. Customers are well informed of the progress of their papers to ensure they keep track of what the writer is providing before the final draft is sent for grading.

5. Affordable Prices: Our prices are fairly structured to fit in all groups. Any customer willing to place their assignments with us can do so at very affordable prices. In addition, our customers enjoy regular discounts and bonuses.

6. 24/7 Customer Support: At Eminence Papers, we have put in place a team of experts who answer all customer inquiries promptly. The best part is the ever-availability of the team. Customers can make inquiries anytime.